Atlanta Homes & Lifestyles Editor in Chief Elizabeth Ralls, sits down with publishing powerhouses Jill Cohen and Sarah Burningham at Deal of No Deal: The Power of Publishing, a panel discussion that explores the power of immortalizing your brand in the 21st century. Cohen and Burningham will share the key ingredients for finding an authentic voice; how to navigate the author representation process; and strategies for packaging and marketing. Discover why publishing a coffee-table tome is not just a savvy marketing strategy, but also a launch pad for future collaboration, and, most importantly, why the South is considered the “sweet spot” for best-selling design books.