2014 DSH&G: Behind the Scenes

The iconic Atlanta estate, designed by famed architects Neel Reid, Hal Hentz and Philip Shutze, was originally built for Joseph and Frances Rhodes, of Rhodes Furniture fame. The home’s design was modeled after an 18th-century Venetian chapel and earned its nickname, the Pink Palace, from its original stucco color, inspired by the pink dogwoods lining the grand driveway. The home serves as an opulent backdrop for social soirees, community events and more. 

The home plays hosts to the ninth annual Atlanta Symphony Associates’ Decorators’ Show House & Gardens, where interior designer John Oetgen makes his design debut with the Morning Room. (Oetgen will once again design that same space at this year’s Decorators’ Show House at what is now referred to as Palazzo Rosa.)

A photo of the home published in Buckhead, Atlanta’s First Address (Indigo Custom Publishing, 2001).

The Pink Palace once again hosts the Decorators’ Show House, but not without a dose of drama. “On the night of the preview party a freak storm blew hail into the living room. There was about a foot of hail piled up on the corners of the room! It battered and destroyed some lovely decorations,” recalls Gina Christman, publisher of Atlanta Homes & Lifestyles. The home is commonly referred to as haunted and the evening’s events did not prove otherwise. 

Opening spread of AH&L’s coverage of the Show House in the September 2003 issue.

Beginning in 2007, the home turns into a private special events facility. The following year, Lease Luxury Properties begins allowing short term rentals, giving visitors a luxe, cushy spot to rest their heels while in town. 

Image via Estately

To match his new album’s sophisticated sound, Grammy award-winning signer NeYo chooses to shoot the album’s cover on the grounds of the Pink Palace. 

A year later, R&B crooners Keyshia Cole and Monica shoot a music video throughout the home, highlighting some of its most beautiful rooms. 

Badgley Mischka selects the Pink Palace as the backdrop for its spring bridal campaign. 

Drama comes to the Pink Palace once again, this time courtesy of Atlanta magazine’s cover story on The Real Housewives of Atlanta. The campy 14-page article caused a stir as it transformed the venerable home into a comical backdrop. 

The home returns to the market for a cool seven million dollars. 

Image via Haute Living

This year, the Pink Palace, now known as Palazza Rosa, will host the Decorators’ Show House for a third time. Click here to view a list of the designers that will once again bring this storied home to life. Look for highlights of the house in AH&L’s September issue.