Striking a Balance
Designer Brian Watford puts a mid-century modern spin on a craftsman-style home.





Atlanta Homes & Lifestyles: This whole house is stunning, from start to finish. but did it originate as a whole-house undertaking? Or was it a “letβs just do one room” project that grew? Brian Watford: The challenge was unique for several reasons. This was my first client after starting my own business. I had a general understanding of the business side of this industry but it was now my responsibility to promote my business, to interview potential clients, to develop a fee structure for each project. All on top of creating beautiful, unique interiors! I was hired to do the whole house for this couple; theyβre young and, at the time, were starting their family. They needed everything because they were still living with college furniture.
What were the goals set forth by the owners in terms of style, color and function? As we got involved in the design process, it became apparent that my personal style was very similar to theirsβstreamlined with a mid-century modern edge. The rooms needed to be warm with an overall neutral palette and pops of color inviting you into each space. Obviously, the house needed to be very family-friendly. But it was equally important to them that we not sacrifice the integrity of the design because of the kids. A big challenge was to keep the kidsβ toys from taking over every room of the house, which happens way too often. The
solution was to turn the study on the main level into the kidsβ playroom. This is their space to play with their toys and watch movies and, at the end of the day, everything is put back in that room. This designated space allows the rest of the house to function best for the familyβs needs.
It sounds like you struck a beautiful balance, which isnβt always easy. This was a dream job for me because my clients and I have very similar tastes, so balancing my aesthetic with the clientβs was easy. They saw this as an investment and wanted good-quality pieces, and they were willing to pay for them. When I find pieces that are unbelievably beautifulβperfect for an interior Iβm working on but pretty expensiveβI always present the client with options of similar pieces that are less
expensive. That gives them an opportunity to be part of the decision process although they often, as with this job, purchase the original piece. My goal with any interior is to help my clients create a lifestyle that is timeless with modern sensibilities, and the best interpretation of their
personal style.
MAN OF DESIGN Β Β Brian Watfordβs Favorite Things
CAR: 1955 BMW 507
ARTIST: Cy Twombly
CHAIR: Klismos; itβs classic with modern sensibility
RESTAURANT: JCT Kitchen
KITCHEN GADGET: Folder of take-out menus (I never cook)
COFFEE TABLE BOOK: Life and Work: Malene Birgerβs Life in Pictures
COMFORT FOOD: Iβm from the South, so I love homemade biscuits and sausage gravy
WALLPAPER: Phillip Jefferies Rivets: Silver on Elephant Manila Hemp
WATCH: Michael Kors Oversized PU Chronograph Watch in white or black
PAINT COLOR: Pratt & Lambert Half-Tone 29-25
COCKTAIL: Dewarβs Scotch and water, no ice
MOVIE: Schindlerβs List
CHARITY: Jerusalem House
WAY TO ENTERTAIN: Small, intimate gatherings in an outdoor space
TV SHOW: Mad Men
VACATION SPOT: Ibiza
Β INTERIOR DESIGN Brian Watford, Brian Watford Interior Design, (404) 898-0660; brianwatford.com